Sarah McLachlan, the renowned Canadian singer-songwriter, has been a long-time advocate for animal welfare, particularly through her involvement with the ASPCA. She's been a Goodwill Ambassador since 2006.
Her commitment to the cause is evident in the numerous benefit concerts she's organized, including the popular Lilith Fair tour. These events have raised millions for animal shelters and rescue organizations.
However, not everyone has been a fan of McLachlan's involvement with the ASPCA. Some critics have accused her of using her platform to promote emotional manipulation, citing the infamous "Angel" ad campaign that featured heart-wrenching images of sad animals.
The controversy surrounding McLachlan's ASPCA involvement highlights the complexities of using emotional appeals to raise awareness and funds for a cause.
Sarah McLachlan's Involvement with the ASPCA
Sarah McLachlan's involvement with the ASPCA began when a friend asked her to do a PSA for the organization, which she agreed to do because she loves animals.
The commercial she starred in was a huge success, raising over $30 million in the first two years after its release in 2007, according to The New York Times.
Sarah McLachlan has said that making the commercial was brutal for her because it was so emotionally challenging to watch the sad scenes of animals in need.
The commercial originally aired in 2007, but there were also other versions that came out in 2006 and 2008.
Despite its success, Sarah McLachlan herself can't watch the commercial because it "just kills me", as she put it in an interview with Makers.
She's often recognized for starring in the PSAs, particularly when they were in circulation, and has said that it gave her a whole new audience, even leading to interactions with fans in public like being called the "dog lady" at a Target store in Missouri.
For more insights, see: Aspca Advertisement
Sarah McLachlan's Controversy
Sarah McLachlan can't watch her ASPCA ads because they're too sad for her.
She gets recognized for starring in the PSAs, particularly when they were in circulation, but she doesn't watch them herself.
The ads were brutal for her to make, but they generated over $30 million dollars for the ASPCA.
It's no wonder she can't watch them, considering the impact they had on her life, making her a household name.
Frequently Asked Questions
Who is the female voice on the ASPCA commercial?
The female voice on ASPCA commercials is Sarah McLachlan, a renowned singer known for her soulful voice. She lends her voice to enhance the emotional appeal of the ads, often featuring animals in need.
Featured Images: pexels.com
